- Tegrity was marked as an unsafe web site by Web of Trust (WOT) (yellow for trustworthy, red for vendor reliability and respecting of privacy, with no rating for child-safety).
- The WOT rating for Echo360 is trustworthy, but also has a red rating for vendor reliability and respecting of privacy.
I wrote to WOT about the Tegrity and Echo360 ratings and received the following reply from Sami, a representative at WOT:
"It seems that tegrity.com has a poor rating, because one of our information sources believes their products have been spam-advertised in the past. However, we have no other evidence of this, so it's plausible that this is a false positive. I have removed the false positive from our database and the site's rating should improve shortly.So, one person's action (mine) resulted in the change of rating for both companies. Tegrity's ratings were all changed to green. Since Echo360 had been reported by a couple of sources, their ratings on reliability and privacy were changed from red to yellow.
"It looks like apreso.com has been reported of spamming last spring by a couple of our sources. The company is now called Echo360, Inc. and some of links direct to the echo360.tv domain instead. Again, this might be caused by a one-time mailing instead of a larger campaign.
"As you can see, email marketing is a very touchy subject for many Internet users these days, and sending out unsolicited messages is an excellent way to quickly hurt one's reputation. That's probably because the spam problem is getting worse each year. Even though companies like Google do a great job filtering out most of the junk, over 90% of all email traffic this year has been spam:
"If you have any further questions, please let us know."
While I was at it, I also mentioned that many of the links in the ALA (American Library Association)'s newsletter indicate a yellow rating for the first three categories with no rating for child safety. Here is Sami's reply:
All the links in the newsletter you sent us point to a server called link.ixs1.net . The domains ixs1.net and ixs2.net are owned by a company called eWayDirect, which sells email marketing and tracking services to many companies. Unfortunately, they also do business with spammers. You can read some of the abuse reports here:I like WOT's service. I like how responsive they are. I want to help them improve their service.